Recent Privacy Policy Change FAQs

• Why am I seeing this change in the app?
• Why should I share my data with Ford?
• Does this mean that you plan on selling my data?
• What is vehicle data?
• Is the vehicle data allowing Ford to track me?

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Why am I seeing this change in the app?
We are reminding our customers of their choices regarding sharing data and signposting that they are fully in control.

Why should I share my data with Ford?
We use data in a number of ways to make our products great by using it to:

• Highlight potential issues with your FordPass™ app, or vehicle.
• Improve the app to vehicle interaction by allowing us to identify bugs.
• Enhance existing features based on customer usage patterns, as well as ensuring that we concentrate on the most useful/popular features for our customers.
• Offer exciting new products and features based around real world usage scenarios.

Does this mean that you plan on selling my data?
These consent are not about selling your data, but allow us to use vehicle information to improve vehicle performance for your current and future vehicles.

What is vehicle data?
More information on the exact vehicle data that is collected can be found within the FordPass and Connected Car Privacy Policies: Connected Car Privacy Policy | Ford UK 

Is the vehicle data allowing Ford to track me?
No, this is used to enable us to link vehicle events to geographic locations while we troubleshoot issues.

Additional Information

Why am I getting an error message when making my selections?
How do I manage my privacy settings?